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Sometimes when I subscribe I'm curious what they will send and say. Often it's not what I was expecting and unsubscribe. Other times it's because I get WAY too many emails from them. If I'm given an opportunity to tell them why I do. On occasion, I also get carried away "decluttering" my inbox and unsubscribe to kinda "start fresh" with other subscriptions.

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I declutter too, figuring I'l make my way back if I miss one I nuke. Given my newsletter count these days, it's about time for a pruning ...

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